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⭐⭐⭐⭐⭐ 4.9/5 · 137 happy parents

🔊 Activate the alarm with a simple pull

🔦 With a built-in LED flashlight

🎒 Compact enough for keys and backpacks

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★★★★★ "A car I did not recognize was slowly following my daughter. She pulled the strap, and the deafening noise immediately drove the driver away. I do not want to imagine what might have happened without this alarm." — Stefanie W.

  • Pull the strap to remove the side pin and activate the alarm. Reinsert the pin fully to turn the alarm off. Press the button to turn on the LED flashlight.

  • Want to return PenguinSafeAlert? Contact us within 30 days of receiving your order. See our return policy for the conditions.

  • Processing: 2–4 business days. Estimated transit time to the United States after dispatch: 6–12 business days.

PenguinSafeAlert is easy to use

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Pull to activate the alarm

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Light at the press of a button

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Within reach on the go

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Frequently asked questions

  • Pull the strap to remove the pin from the side of the alarm.

  • Reinsert the pin fully to stop the alarm.

  • Yes. Press the button to turn on the built-in LED flashlight.

  • Use the key ring to attach it to your keys or a suitable loop on a backpack.

As your child becomes more independent

Walking to school, going to practice, meeting friends: each step brings your child a little more independence. As a parent, you want to give them something they can easily reach when they are out and about.

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A way to draw attention

In an unfamiliar situation, calling out can be difficult. That is why it helps to talk together about how your child can ask for help and get the attention of people nearby.

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A little companion for everyday adventures

Attach PenguinSafeAlert to keys or a backpack. Pull out the side pin to sound the alarm, then reinsert it to turn it off. A built-in LED flashlight completes this little everyday companion.

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★★★★★ 4.9/5 · 137 Reviews

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J H.

★★★★★

A strange car was driving slowly next to my daughter on her way to school. She panicked but remembered to pull the orange cord. The ear-piercing siren scared the driver away instantly. I can't even bear to think about what could have happened without this alarm.

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O G.

★★★★★

The great thing is that it looks like a cool keychain. Kids are often embarrassed by 'safety' items. But my son wears this proudly on his jacket zipper without feeling weird about it.

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S T.

★★★★★

We tested the alarm outside. The sound truly cuts through everything and almost hurts your ears. Exactly what you need to immediately grab the attention of bystanders if a creep approaches.

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C R.

★★★★★

Unfortunately, there were incidents on the way to school with older kids bullying the younger ones. Thankfully she hasn't had to pull it yet, but just knowing she can call for help instantly has brought her confidence right back.

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A R.

★★★★★

Kids lose things all the time. But since it clips securely to the backpack like a carabiner, it's always there. The orange cord is extremely easy to grab, even with freezing, clumsy hands in the winter.

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E P.

★★★★★

During winter, my daughter often has to walk home in the dark. As a single working mom, I feel so guilty when I have to stay late at the office. With this alarm on her backpack, she finally feels safe, and I can breathe again at work.